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| Dear Affiliate, After many months of planning and hard work, LivePerson is excited to announce the (re)launch of our newly redesigned psychic & spirituality website and mobile site, Kasamba! If you are involved with the LivePerson Experts affiliate program and you promote the Spirituality & Religion category of LivePerson Experts, then please read on to learn what the launch of Kasamba means for you. If you do not promote the Spirituality & Religion category of LivePerson Experts, then the launch of Kasamba does not impact you. We believe Kasamba is the perfect home for our psychic advisors to really shine, and our Spirituality & Religion customers will love that Kasamba is designed for them and 100% dedicated to the services they seek - Psychic Readings, Tarot Readings, Astrology, Fortune Telling, Numerology and more. First, let's be absolutely clear that Kasamba will continue to be part of LivePerson, the company. We also think it would be helpful to give you a little history about LivePerson and Kasamba: Before LivePerson Experts, there was Kasamba. The original Kasamba website was launched in 1999. The site was subsequently bought by LivePerson in 2007 and renamed for the new parent company. The name Kasamba originates with an African word that signifies "finding the path to knowledge or wisdom." We think this meaning captures the essence of what Kasamba can be for our customers, and "find your way" will be a central theme of Kasamba - "Find your way to true love...to your dreams...to happiness...with the guidance of your favorite advisors on Kasamba!" We've been testing Kasamba in recent weeks and we are pleased with results. We'll note that we are seeing new customer conversion rates that are as good as or better than conversion rates on LivePerson Experts. We can't promise that you'll see better conversion rates on your Kasamba campaigns, but we can promise that we'll make a tremendous effort to help you improve conversion rates and increase your earnings. In the near term, there is no action for you to take in connection with the launch of Kasamba. In the weeks ahead, we plan to continue testing and we will gradually migrate affiliate campaigns to Kasamba. As part of this migration to Kasamba, you'll be seeing a fresh new look and feel for our campaign creative, but don't worry - those of you using Impact Radius won't need to switch your current banners or links. We are handling all that from our end and we will contact you in advance when we are getting ready to move your campaigns to Kasamba. Important note: You will get credit for customers you refer who register for LivePerson Experts or Kasamba regardless of where those customers make their first purchase. For example, you will get credit for a sale if you refer a customer who registers on LivePerson and makes a first purchase on Kasamba. The same holds true for a customer who registers on Kasamba and makes a first purchase on LivePerson. Here are some other key points for you to note about the launch of Kasamba:
We think you'll be impressed with the changes and the Kasamba brand as a whole. Check it out at Kasamba.com! If you have any questions, please contact your affiliate manager and we'll be happy to help. Sincerely, The LivePerson Affiliate Team |
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